Ctrl-P at The UPS Store
Growth of the sale of printing services is a critical component of The UPS Store business plan. This marketing campaign features a general awareness message designed to educate new and existing customers on the availability of professional printing at The UPS Store. From a national perspective there is no specific call to action (e.g. promotional price/product) included. Franchisees can use their own discretion when completing their local marketing initiatives. They can consider a promotional offer linked to a product such as business cards, posters and banners, or simply focus on a same-day service capability.